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William Dreyer made his first frozen dessert to celebrate his German ship's arrival in America.
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Dreyer partnered with candy-maker Joseph Edy, and together they founded a small ice cream factory on Grand Avenue in Oakland, California.
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Dreyer added walnuts (later replaced with almonds) to his chocolate ice cream and, using his wife's sewing shears, cut marshmallows into bite-sized pieces to make the first batch of Rocky Road, a name that gave people something to smile about in the face of the Great Depression.
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Edy and Dreyer agreed to dissolve their partnership. In 1953, Dreyer retired and his son, affectionately known as Junior, took over management of the company. Edy returned to the candy-making business.
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Dreyer's son sold the company to his key officers Al Wolff, Bob Boone and Ken Cook.
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Under the leadership of T. Gary Rogers and William F. Cronk, Dreyer's has become the leading manufacturer and distributor of packaged ice cream in the West.
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Dreyer's is marketed under the Edy's brand name in all states east of the Rockies.
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Now everyone can share in Dreyer's (NNM: DRYR) success!
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The Direct Store Service Network ensures the right product at the right place at the right time.
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Dreyer's has the largest market share in the premium ice cream category.
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Dreyer's develops a joint-venture agreement with Starbucks Corporation to produce a line of Fresh Roasted Ice Creams.
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Häagen-Dazs® and Nestlé® Ice Cream frozen snacks join Dreyer's impressive line of ice creams and frozen desserts.
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W.F. (Rick) Cronk, President of Dreyer's, retires after 26 years in the ice cream business.
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Dreyer's new Slow Churned Grand Light® Ice Cream with half the fat and a third fewer calories than full-fat premium and takes the ice cream world by storm.
Dreyer's acquires Silhouette Brands and its low-fat and low-carb frozen snacks brands, Skinny Cow® and Skinny Carb Bar.
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Häagen-Dazs® Extra Rich Light with 1/2 the fat and same great taste as the original and Dibs® bite-sized ice cream snacks, recognized as Best New Product of the year by four industry publications.
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Dreyer's is part of the Nestlé family, and is no longer a publicly-traded company.
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Today, a $2 billion company with more than 6,000 employees, Dreyer's just keeps on growing.
Download the complete Dreyer's company history for the full story.
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